The Merkle Group

Merkle’s number one goal is to be a great company. To grow or die.
With greater than 20% growth year after year, it is the constant pursuit of excellence; with a combination of organic, people-driven success and smart acquisitions. When we come across a company we admire, whose capabilities not only complement our business model, but exceed our own expertise, we want to bring that organization into The Merkle Group. Four such companies are:

ANALYTICi

Turning Raw Data into Customer Intelligence
ANALYTICi – a marketing services company that helps clients integrate customer data across channels and media by developing and hosting databases, providing data mining, measurement and analysis.

Go to the ANALYTICi page

CognitiveDATA

CognitiveDATA is Marketing Technology
CognitiveDATA is a marketing technology firm offering response services that improve the accuracy and quality of customer databases through the use of analytics and technology, to maximize campaign effectiveness.

Go to the CognitiveData page

IMPAQT

Smarter Search Marketing
IMPAQT is a top search engine marketing company, helping marketers optimize their paid search marketing campaigns through appropriate keyword selection and effective media mix management.

Go to the IMPAQT page

Response Management Group

Response Management Services
Merkle Response Management Group is one of the nation’s largest full-service direct response processing and fulfillment companies. Our “High-tech, High-touch” approach ensures speed, accuracy and attention to detail.

Go to the Response Management Group microsite

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The Merkle Group

ANALYTICi

CognitiveDATA

IMPAQT

Response Management Group